Audit your own website - Part 1 - Google Page Rank
Before you even begin considering throwing money at your website you should contuct an objective review of your site to determine strengths and weaknesses. Here is how.
The final stage in the marketing process in the most important as it is the culmination of all previous elements. It is the point where the window shopper becomes a customer. The point where the ultimate worth of a marketing campaign will be tested. If this stage is fundamentally flawed then it can undermine even the best of marketing campaigns.
Making potential customers aware of your brand and outlets is only part of the battle. The real challenge is to interest them long enough to hear your pitch and review your offerings. First impressions are often all you get.